houseofheidi.com | Free Online SEO Audit for houseofheidi.com

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : www.houseofheidi.com/

Character length : 21

Title

Home / houseofheidi

Description

jewellery made by heidi agbowu, using precious and not so precious stones and precious metals

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: website
site_name: houseofheidi
title: Home
url: http://www.houseofheidi.com/
description: jewellery made by heidi agbowu, using precious and not so precious stones and precious metals

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://houseofheidi.com/robots.txt

User-agent	Disallowed for the search engines
*	/admin /cart /checkout /success

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Home / houseofheidi

Character length : 19

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 18%

Acceptable! The text / code ratio is between 15 and 25 percent.

Headings

H1	H2	H3	H4	H5	H6
1	12	13	0	2	0

Heading structure in the source code

<H1> houseofheidi
<H2> gold black blue sapphire
<H3> £280.00
<H2> single stud earrings from
<H3> £60.00
<H5> Coming Soon
<H2> silver round blue sapphire necklace
<H3> £160.00
<H2> gold black green sapphire
<H3> £280.00
<H2> silver blue sapphire 2
<H3> £160.00
<H2> silver blue sapphire
<H3> £160.00
<H2> black curb hoops
<H3> £200.00
<H2> oxidised silver curb ring
<H3> £150.00
<H2> oxidised silver green sapphires
<H3> £280.00
<H2> curb drop earrings
<H3> £200.00
<H2> silver curb necklace
<H3> £310.00
<H5> Sold Out
<H2> silver curb drops with diamonds
<H3> £200.00
<H3> More

Word cloud

silver7
sapphire5
curb5
blue4
black3
products3
cart3
green2
oxidised2
earrings2
necklace2
postage2
houseofheidi2
gold2

Keyword matrix

word	title	descriptions	heading
silver
sapphire
curb
blue
black
products

Two Word cloud

gold black2
products about2
about postage2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 12 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

1.90

Flesch Reading Ease

85.10

Coleman Liau Index

12.00

Automated Readability Index (ARI)

2.40

Dale–Chall Readability

5.20

SMOG Index

5.50

Spache Readibility

2.50

Number of letters

431

Number of words

Number of sentences

Average words per sentences

Number of syllables

126

Syllables in words

139

Average syllables in words

1.42

Number of words in first three syllables

Percentage of word / syllables

7.87

Words not in Dale-Chall easy-word list

Words not in Spache easy-word list

Technologies

Mobile optimization

This website is optimal for mobile devices!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

2,605 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking css files

http://www.houseofheidi.com/.. /theme.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

218.94KB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

55.81KB

CSS minifying

You can save 2.1KB (22% compression) on the analysed URL by minifying the CSS files.

By minifying http://www.houseofheidi.com/.. /theme.css you can save 2.1KB (22% compression rate)

Speed test – Compression

Uncompressed size of the of the HTML

10.78KB

Gzip compression

Error! By using Gzip you can save 16KB (70% compression) on your site.

By compressing http://cache1.bigcartel.com/theme_assets/6/1.4.2/theme.js you can save 16KB (70% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://js.stripe.com/v3	5 minutes
http://www.houseofheidi.com/stats.min.js	6 hours

Speed test – Images

File size of all images combined

99.97KB

Image optimisation

You can save 791B (43% compression) by optimising the images below:

By lossless compressing the http://cache0.bigcartel.com/theme_assets/6/1.4.2/images/bc_badge.png you can save 791B (43%) data.

Links

We found a total of 21 different links.
Internal links: 20
External links: 1

External links:

Link text (anchor)	Link strength
Online Store by Big Cartel

Internal links:

Link text (anchor)	Link strength
Products
About
Postage
Contact
Cart
houseofheidi
More
gold black blue sapphire £280.00
single stud earrings from £60.00 Coming Soon
silver round blue sapphire necklace £160.00
gold black green sapphire £280.00
silver blue sapphire 2 £160.00
silver blue sapphire £160.00
black curb hoops £200.00
oxidised silver curb ring £150.00
oxidised silver green sapphires £280.00
curb drop earrings £200.00
silver curb necklace £310.00 Sold Out
silver curb drops with diamonds £200.00
Home

Website security

151.101.113.211

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

Sites on same ip

shopouroboros.com

shopfashionaddict.com

carteljewel.com

shopmelanoir.com

shopklutchboutiqueny.com

shopexquisitedreams.com

walledoffhotelstore.com

theorganicnestshop.com

fydlife.com

galb-motorworks.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Order of Heading elements on mobile by position

H1 : houseofheidi, ( 30px from top )
H2 : gold black blue sapphire, ( 238.5px from top )
H3 : £280.00, ( 295.5px from top )
H5 : Coming Soon, ( 375.5px from top )
H2 : single stud earrings from, ( 388.5px from top )
H3 : £60.00, ( 445.5px from top )
H2 : silver round blue sapphire necklace, ( 538.5px from top )
H3 : £160.00, ( 595.5px from top )
H2 : gold black green sapphire, ( 688.5px from top )
H3 : £280.00, ( 745.5px from top )
H2 : silver blue sapphire 2, ( 848.5px from top )
H3 : £160.00, ( 885.5px from top )
H2 : silver blue sapphire, ( 998.5px from top )
H3 : £160.00, ( 1035.5px from top )
H2 : black curb hoops, ( 1148.5px from top )
H3 : £200.00, ( 1185.5px from top )
H2 : oxidised silver curb ring, ( 1288.5px from top )
H3 : £150.00, ( 1345.5px from top )

Typos

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SEO report of houseofheidi.com